SEO didn't work.
Google did.
I run a mobile semi-truck repair business in Salt Lake. I paid for SEO — it didn't move the phone. Then I ranked my own Google Business Profiles. 323 first-time calls came through Google in 30 days, against 39 from every truck directory combined. So I made a business out of it: Summit Park Digital.
Google vs the directories
Pulled straight from my CallRail — one managed shop, Salt Lake metro. These are first-time callers only — each number is a different person calling about a job, not the same trucker dialed back six times. The short window shows the lift from listings added in the past two weeks; the 30-day window is the steady state. Both beat the truck directories combined.
59 vs 7
323 vs 39
Google brings a ton more business
Need a bigger footprint? We can add more listings depending on your city's size — we'll cover the whole area within 200 miles on request.
I did it for my
own company first
I run a mobile semi-truck repair business in Salt Lake. For a while I paid for SEO — a retainer, month after month — and the phone never moved. Treat the whole city as one search result and SEO is invisible; nobody scrolls past the map pack.
So I claimed my own Google Business Profiles, one per service area, and ranked every one of them into the top three. In 30 days, 323 first-time calls came through Google. The three truck directories — NTTS, Find Truck Services and Truckdown — combined sent 39.
It wasn't close. So I'm making a business out of it: Summit Park Digital. We own and manage the listings, run them through CallRail, and cap five per city. Hold all five and there's nobody left to compete with.
We own the listings
Summit Park Digital owns the Google Business Profiles and manages them through CallRail. Every call is tracked and transcribed — you get the transcripts, so you always know what was quoted.
No bidding war
NTTS, Find Truck Services and Truckdown all auction placement against you. We don't. We place five listings per city — then close it. Hold all five and there's nobody left to compete with.
The truck calls the closest
When a semi breaks down, the driver searches and calls whoever's nearest to the top of the map. All five of your listings ranked top-3 makes that you — every time.
Price-shop proof
When customers call around for prices, the transcripts show exactly what you quoted each one — so you hold your original number and close the job instead of racing to the bottom.
Our listings, dominating the grid
Live Local Dominator scans of every Google Business Profile we manage — six listings across three markets. Each pin is one search location; the number is the rank our listing holds there. Green is the top. In Salt Lake we already hold the field. In Las Vegas and Reno we're climbing to take them the same way.
Salt Lake, UT
3 listings · avg rank 1.34 · top-3 across a 60-mile radius
Salt Lake mobile truck repair
“24/7 mobile truck repair Salt Lake City”
24/7 Utah Diesel Mobile Repair
“mobile semi repair”
Utah mobile semi repair
“Mobile Semi Repair”
Las Vegas, NV
2 listings · climbing into the pack across the metro
Vegas mobile semi repair
“mobile semi repair”
Vegas Mobile Semi Repair
“Mobile Semi Repair”
Reno, NV
1 listing · avg rank 2.26 · 82% top-3
Reno Mobile truck Repair
“Mobile Semi Repair”
Track record from service areas we manage. Terrain, weather, traffic, and competition differ everywhere — we can't promise the same numbers in your market, only the same disciplined process.
Summit vs the directories
We pay for the best premium listing on every one of them — and Google still wins by 8×. Toggle the listing count to see how the Summit side scales. Full disclosure below the table.
| Metric | Summit · 5 listings | NTTS | Find Truck Services | Truckdown |
|---|---|---|---|---|
| Cost | Custom — request quote | $800 / yr (top tier) | $500 × 6 = $3,000 / yr | $660 × 3 = $1,980 / yr |
| First-time calls / 30d | ~323 | 6 | 16 | 17 |
| Who owns the listing | Summit Park Digital — for you | They do | They do | They do |
| Call tracking + transcripts | Yes — CallRail | No | No | No |
| Per-city listing cap | 5, then closed | Unlimited | Unlimited | Unlimited |
| Bidding war | None | Yes — by category | Yes — placement | Yes — placement |
| Ranking on Google Maps | Managed, top-3 | Their site, not yours | Their site, not yours | Their site, not yours |
| Can cancel & keep asset | Yes — listing is yours | No | No | No |
Yes, we pay for premium on all three directories — paid in full, yearly subscriptions. Across NTTS, Find Truck Services and Truckdown combined, we spent $5,780 in a year ($800 NTTS + $3,000 Find Truck Services + $1,980 Truckdown) — and that's before bidding for #1 on NTTS, which could push it even higher with more listings. Their 30-day calls combined: 39. Google alone: 323. Real money into the directories — and Google still wins by 8×.
Lock your city before it's capped
Five listings per city, then it closes. Hold all five and there's no one left to bid against you.